Sponsorship can be a highly effective way of developing a brand with key audiences. I can source and develop appropriate client sponsorships, and undertake a range of activities including:
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Price and package negotiation
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Relationship management
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Media relations to promote sponsorship
My experience includes:
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• Managing all sponsorship and the annual exhibition on behalf of the CIPD Scottish Partnership, maintaining relationships and developing new partnerships with a wide variety of organisations who sponsor CIPD’s Annual Scottish Conference and other events.
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• Overseeing Hamlyns of Scotland’s high profile sponsorship of the World Porridge Making Championships, which has been developed over the past nine years.
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•Co-ordinating Hamlyns of Scotland’s sponsorship of the Scottish Haggis Master competition over the past six years, and a new sponsorship of the first Scottish White Pudding competition in 2011.
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• Implementing a three year sponsorship of Barnardo’s on behalf of Hamlyns of Scotland, which involved running a series of family fundays for children with special needs in Barnardo’s projects throughout Scotland.